This annotated bibliography focuses on Market Research, Church Growth, Spiritual Warfare and Research, and Statictics
Market Research
Alreck, Pamela L. and Robert B. Stettle.
The Survey Research Handbook (Homewood, IL: Irwin, 1985) This is the most thorough treatment of survey research and is an excellent resource if you expect to do these kind of projects. It is plainly written and contains lots of examples and samples and checklists.
Barna, George